Marcom & Design
Designing for meaningful marketing
Content Design & Development
My content development and design process could involve one or more aspects: researching, rewording, creating, curating, identifying keywords for SEO, and creating graphics that complement the message. I’ve worked on blogs, website content, articles, social media posts etc.
Presentations & Brochures
I’ve create and re-vamped organizational profiles, educational decks, sales presentations, investor pitches, and so on. Each piece has an objective and audience—youth, parents, HNI clients, women, investors, etc. So, I focus on clarity and flow of the message. Let’s just say I know when to add the bells and whistles and when to go “no-frills.”
TheMarcomShop
The Marcom Shop aimed to make presentation designing easier for the aesthetically challenged. Set up in 2018, this e-commerce store provided 80+ ready-to-use, fully-editable PowerPoint slide designs and templates. It catered to the immediate marketing communication needs of businesses and individuals.
Website Restructuring
Organizations can find it challenging to communicate clearly who they are and what they do. There is either too much or too little information on the website. Sometimes the navigation is convoluted and pages are outdated. I’ve collaborate with developers to restructure websites, landing pages and make them valuable sources of information.